Advance your wealth management program.

Connect with Us

Grow your program right from the start

For over 40 years, Cetera Financial Institutions has partnered closely with banks and credit unions to help strengthen their programs, ties to the community, and the well-being of their clients.

81%

of first-year goals exceeded current revenue

42%

of programs exceeded their first-year goal

14%

average margin by which programs exceeded their goal

22%

average year-over-year revenue increase

Benefit from our self-clearing advantage

We prioritize efficiency—and help you do the same. Our oversight and quality control of every process ensure you benefit from expedient execution, real-time data processing, and a legacy of unparalleled service.

Improve every aspect of your investment program with our customized benefits

Growth
Efficiency
Client Experience

No cookie-cutter solutions

Customized growth plans take a holistic view of your financial institution’s culture and goals.

Find your growth levers

We’ll identify the areas with the most growth potential to help put the right resources and best practices to work for your program.

Tech to manage, and attract, business

Win prospects and gain wallet share by making it easier for clients to engage with your advisors and their entire financial picture.

Fill your pipeline with leads

Attract and engage motivated prospects through events and direct leads, with up to 100% cost reimbursement.

Simplify your advisor recruiting

Our custom recruiting services will make it easier for advisors to find you, and for you to find them.

Institutional-grade advice

From fund selection to asset-allocation guidance to ready-made portfolios, we can help your advisors solve for any client goal.

Truly understand program performance

Slice and dice program data for custom performance reporting and profitability metrics at the program, advisor, and client level.

Scalable advisory tools

Save time and gain greater scale within a single, unified advisory platform that gives your advisors full flexibility and control.

Marketing as easy as point and click

Simplify advertising and staying connected with clients and prospects with the personalized support of our professional marketing services.

You choose the technology you want

While our tools and reporting are built just for you, you’re free to create the tech stack that best suits your program.

Additional reps when you need them

Our Rep on Demand program gives you additional staffing power whenever and wherever you need it.

Guided compliance

Stay on the right side of regulation with supervisory teams that always endeavor to say “Yes, and here’s how.”

Strengthen client connections

Give clients an interactive financial planning experience that fosters confidence and makes collaboration easy.

Provide clarity in the value you bring

Showcase the value of your program to clients with our informative research and insights.

Answer clients’ biggest retirement question

Empower your advisors to show clients, in a single meeting, how they can have enough money in retirement.

Solve clients’ most complex challenges

Our in-house team of highly credentialed legal and tax specialists can help your advisors solve their clients’ most intricate needs.

Expand capabilities for business owners

Help business-owner clients enhance their operations with turnkey retirement plan solutions through our in-house TPA.

Growth

No cookie-cutter solutions

Customized growth plans take a holistic view of your financial institution’s culture and goals.

Find your growth levers

We’ll identify the areas with the most growth potential to help put the right resources and best practices to work for your program.

Tech to manage, and attract, business

Win prospects and gain wallet share by making it easier for clients to engage with your advisors and their entire financial picture.

Fill your pipeline with leads

Attract and engage motivated prospects through events and direct leads, with up to 100% cost reimbursement.

Simplify your advisor recruiting

Our custom recruiting services will make it easier for advisors to find you, and for you to find them.

Institutional-grade advice

From fund selection to asset-allocation guidance to ready-made portfolios, we can help your advisors solve for any client goal.

Efficiency

Truly understand program performance

Slice and dice program data for custom performance reporting and profitability metrics at the program, advisor, and client level.

Scalable advisory tools

Save time and gain greater scale within a single, unified advisory platform that gives your advisors full flexibility and control.

Marketing as easy as point and click

Simplify advertising and staying connected with clients and prospects with the personalized support of our professional marketing services.

You choose the technology you want

While our tools and reporting are built just for you, you’re free to create the tech stack that best suits your program.

Additional reps when you need them

Our Rep on Demand program gives you additional staffing power whenever and wherever you need it.

Guided compliance

Stay on the right side of regulation with supervisory teams that always endeavor to say “Yes, and here’s how.”

Client Experience

Strengthen client connections

Give clients an interactive financial planning experience that fosters confidence and makes collaboration easy.

Provide clarity in the value you bring

Showcase the value of your program to clients with our informative research and insights.

Answer clients’ biggest retirement question

Empower your advisors to show clients, in a single meeting, how they can have enough money in retirement.

Solve clients’ most complex challenges

Our in-house team of highly credentialed legal and tax specialists can help your advisors solve their clients’ most intricate needs.

Expand capabilities for business owners

Help business-owner clients enhance their operations with turnkey retirement plan solutions through our in-house TPA.

“Our focus makes a difference. We’ll meet you where you are with our full-service capabilities so you can grow while taking care of your clients’ financial and life goals.” LeAnn RummelPresident & CEO

Talk with us today

Connect with our Business Development Specialists. They'll show you how so many banks and credit unions are benefiting from Cetera Financial Institutions' experience, strength, and innovation—and how you can too.

Tami Cain

Head of Institutional Business Development

(414) 254-5330

Jennifer Tedder

Business Development Senior Recruiter

(904) 339-5468

Tami Cain

Head of Institutional Business Development

Jennifer Tedder

Business Development Senior Recruiter

Data for institutions with existing programs transitioning to Cetera Financial Institutions from May 2011 to September 2021. All reviewed programs had more than $150,000 annual revenue.